I set up two strobes purposefully to create the desired cinematic look. The first strobe was directed through the car's rear window, enhanced with a beauty dish modifier and a warm toned gel. This mimicked the golden hour look of a setting sun.  A second strobe with a cool toned gel was then added to the front of the car to create contrasting colors on the right side of the model. Through post production, the color and overall look of the photo were enhanced